{"id":12992,"date":"2021-01-20T09:25:19","date_gmt":"2021-01-20T09:25:19","guid":{"rendered":"https:\/\/datapost.co.za\/help\/?page_id=12992"},"modified":"2025-03-06T12:42:48","modified_gmt":"2025-03-06T10:42:48","slug":"campaign-reporting","status":"publish","type":"page","link":"https:\/\/datapost.co.za\/help\/campaign-reporting\/","title":{"rendered":"Campaign Reporting"},"content":{"rendered":"[et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_fullwidth_header title=”Campaign Reporting” button_one_text=”Back” button_one_url=”https:\/\/datapost.co.za\/help\/landing-page\/nfinity-x\/reports-module\/” _builder_version=”4.20.0″ _module_preset=”default” background_color=”gcid-434e3e7c-aba7-49f2-8895-830dae15ee9e” custom_button_one=”on” button_one_icon=”4||divi||400″ hover_enabled=”0″ global_colors_info=”{%22gcid-434e3e7c-aba7-49f2-8895-830dae15ee9e%22:%91%22background_color%22%93}” sticky_enabled=”0″][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Step-by-step guide on how to draw a Campaign Report<\/strong><\/h4>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/datapost.co.za\/help\/wp-content\/uploads\/2020\/09\/Select-Reports-tab-Aug-2020.jpg” title_text=”Select Reports tab Aug 2020″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

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1. Click on the Reports tab in the top left corner of the screen. The Reports module will open.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/datapost.co.za\/help\/wp-content\/uploads\/2021\/01\/Click-on-Campaign-Reporting-icon.jpg” title_text=”Click on Campaign Reporting icon” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

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2. Click on the Campaign Reporting icon. Campaign Reporting will open in a new tab. See below.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/datapost.co.za\/help\/wp-content\/uploads\/2021\/01\/Campaign-Report-steps.jpg” title_text=”Campaign Report steps” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/datapost.co.za\/help\/wp-content\/uploads\/2021\/01\/Campaign-Reporting-Step-1.jpg” title_text=”Campaign Reporting Step 1″ _builder_version=”4.16″ _module_preset=”default” min_height=”390px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

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3. Select the logo you want to display in your report from the drop-down. Select the relevant CE number & date range and click on the blue Next button to proceed.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/datapost.co.za\/help\/wp-content\/uploads\/2021\/01\/Campaign-Reporting-Flighting-Codes.jpg” title_text=”Campaign Reporting Flighting Codes” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

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4. Select the flighting codes, for the media you ingested & scheduled on nfinityX, from the drop-down.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/datapost.co.za\/help\/wp-content\/uploads\/2021\/01\/Campaign-Reporting-Select-Player.jpg” title_text=”Campaign Reporting Select Player” _builder_version=”4.16″ _module_preset=”default” min_height=”566px” custom_padding=”||0px|||” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

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\u00a05. Select a player that is currently or was playing the relevant content during the campaign period from the drop-down, followed by the Finish button in the bottom right corner of the screen. The latter will open a new window & generate the report.<\/p>\n

Save the report by right clicking on the window and selecting Print\u00a0<\/span>or by pressing the control + P\u00a0<\/span>shortcut.<\/span><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/datapost.co.za\/help\/wp-content\/uploads\/2021\/01\/Campaign-Affidavit-Report-2.jpg” title_text=”Campaign Affidavit Report” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Campaign Report explained<\/strong><\/h4>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Campaign Plan<\/strong><\/h4>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n
Campaign Name\u00a0<\/strong><\/h5>\n

The name that you have given your campaign.<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Campaign Period<\/strong><\/h5>\n

The entire period of the campaign.<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Report Period<\/strong><\/h5>\n

The period of the report being pulled. The dates you select must always fall within the campaign period.<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

CE Number<\/strong><\/h5>\n

The campaign cost estimate number.<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Flighting Region<\/strong><\/h5>\n

The region in which your campaign is flighting.<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Package<\/strong><\/h5>\n

The name of the package that your campaign is linked to.<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Monthly Audience<\/strong><\/h5>\n

Estimated audience for the month.<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Monthly Opportunities To See (OTS)<\/strong><\/h5>\n

Estimated OTS for the month.<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Scheduling Report<\/strong><\/h4>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n
Performance Graph<\/strong><\/h5>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n
Expected (Red bar)<\/strong><\/h5>\n

Expected play count (spots) =\u00a0Play count per day (Package) x number of days\u00a0<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Achieved (Amber bar)<\/strong><\/h5>\n

Achieved play count (spots) = Actual play count<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Added Value (Green bar)<\/strong><\/h5>\n

Added value = Achieved play count (spots) – Expected play count (spots)<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Campaign Investment<\/strong><\/h4>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n
Total CE Cost<\/strong><\/h5>\n

Total CE Cost = Paid (Campaign)\u00a0<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Total Rate Card Rate<\/strong><\/h5>\n

Total Rate Card Rate = Total CE Cost + Cost Saving<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Cost Saving<\/strong><\/h5>\n

Cost Saving = Total Rate Card Rate – Paid (Campaign)<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Value of additional spots<\/strong><\/h5>\n

Value of additional spots = (Total Rate Card Rate + Cost Saving) – Total CE Cost<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]\n

Total Campaign Saving<\/strong><\/h5>\n

Total Campaign Saving = Cost Saving + Value of additional spots<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_button button_url=”https:\/\/datapost.co.za\/help\/campaign-reporting\/” button_text=”To Top” _builder_version=”4.20.0″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_icon=”2||divi||400″ hover_enabled=”0″ global_colors_info=”{}” button_bg_color=”#930001″ button_bg_enable_color=”on” button_border_color=”#930001″ sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"

Step-by-step guide on how to draw a Campaign Report            1. Click on the Reports tab in the top left corner of the screen. The Reports module will open.            2. Click on the Campaign Reporting icon. Campaign Reporting will open in a new tab. See below.  […]<\/p>\n","protected":false},"author":148,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-12992","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/datapost.co.za\/help\/wp-json\/wp\/v2\/pages\/12992","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/datapost.co.za\/help\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/datapost.co.za\/help\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/datapost.co.za\/help\/wp-json\/wp\/v2\/users\/148"}],"replies":[{"embeddable":true,"href":"https:\/\/datapost.co.za\/help\/wp-json\/wp\/v2\/comments?post=12992"}],"version-history":[{"count":46,"href":"https:\/\/datapost.co.za\/help\/wp-json\/wp\/v2\/pages\/12992\/revisions"}],"predecessor-version":[{"id":18096,"href":"https:\/\/datapost.co.za\/help\/wp-json\/wp\/v2\/pages\/12992\/revisions\/18096"}],"wp:attachment":[{"href":"https:\/\/datapost.co.za\/help\/wp-json\/wp\/v2\/media?parent=12992"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}